ICICI Bank recently launched its banking services on Twitter. With icicibankpay —a first-of-its kind service — ICICI customers will be able to transfer money to any individual with a Twitter account, check account balance, recharge a prepaid mobile and view their last three transactions. Customers only need to register their mobile numbers with the bank.
Mr. Rajiv Sabharwal, Executive Director of ICICI Bank, spoke on how the bank has been a trend-setter with its innovative technology. Understanding the prominence of social media in today’s life, the bank has tried to offer a new avenue of comprehensive banking on sites, such as Facebook and Twitter. The ‘icicibankpay’ service is in correspondence with the bank’s philosophy of ‘Khayaal aapka’ offering products and services focused on customers' convenience.
Director, Business Development, Asia Pacific, Twitter, Arvinder Gujral informed how Twitter has always welcomed innovation and stressed on the growing importance of Twitter in connecting the world.
Registration process for ICICI Bank pay:
• Follow ICICI Bank’s Twitter account @ICICIBank
• Send a Direct Message (DM)— #reg
• Send One Time Password as DM from your Twitter account to bank’s Twitter account —#regotp <space> <OTP that you received >
Check the following formats for availing the services available under this banking service:
To view savings account balance—#ibal
To view last three transactions—#itran
To recharge prepaid mobile—#TopUp
To transfer money—#Pay @
Help Service—send a Direct Message #Help to twitter.com/ICICIBank