Sundaram finance has built its reputation on the foundations of:
- Dedicated customer service
- Fair business practices
- trusted business policies
The five strong pillars which helped in building the strong base of Sundaram Finance are:
- DEPOSITOR TRUST
- INSTITUTIONAL TRUST
- INVESTORS DEVOTION
- EMPLOYEE S LOYALTY
Sundaram Finance was a result of the great vision of Shri.T.S.Santhanam who predicted a great future for Hire and Purchase finance in India. SundaramFinance was supported by Madras Motor Insurance Company which was a part of the TVS Group.
Shri .Santhanam’s perception and farsightedness of recognizing the role of finance company has benefitted the growing opportunities in the flourishing markets of India. Sundaram Finance has a nationwide network and has a healthy relationship with its stakeholders, customers, investors, depositors and lenders. Sundaram considers people to be its most important assets and every employee of the company is very proud to represent their company. And company takes time to time appraisal policy to motivate its employee to award them for the betterment of their performance.